121: About to Give Up and This One Thing Changed Everything
This week we’re hearing from Matt Santry, who is all about helping musicians earn more consistent income. While he’s a relative newcomer to the online course world, I think there’s plenty to learn from his story so far! Also, David turned the tables on me during today’s episode by asking me some questions about my life as an online course creator that I haven’t really shared before.
"I had an epiphany – the mini-training I was doing was essentially giving away my course."
Matt Santry
Matt provided some great food for thought, including how my own resources have made a difference in his online course journey. Needless to say, hearing that made my day!
In This Episode, We Talked About:
- (1:44) Questions that David’s been thinking about for the show for a while
- (2:54) My best and worst moments as an online course creator (so far!)
- (7:44) The biggest obstacle I’ve had to overcome with my online course business so far and how I moved forward
- (15:39) My favorite benefits of being my own boss
- (18:30) Why this interview is different from some others
- (21:01) How Matt’s online course journey began
- (27:38) The epiphany that changed everything
- (33:53) Where Matt is focusing as his course grows
- (34:53) The “why” behind what he’s doing
- (36:18) Favorite tools
- (39:42) Where Matt’s trying to grow traffic
- (40:55) His advice for discouraged course creators
- (42.32) Where to find Matt online
- (43:03) Our thoughts on Matt’s journey
- (46:39) Doing a “free+shipping” book funnel
- (48:43) Does David want to try what’s worked for Matt?
- (49:59) Wrapping up today’s episode
We covered a lot of ground today, so I hope you’ll drop me a line and let me know your favorite part of the conversation!!
