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The Online Course Show

The Online Course Show

Hosted by: Jacques Hopkins

The Online Course Show is all about exchanging knowledge and helping course creators succeed. I LOVE going straight to the source and hearing people’s firsthand knowledge about what has worked for their business. And...

All Episodes

Episodes

272: The Simple PDF That Built a Global Brand (Featuring Benny Lewis)

In this episode, I sit down with Benny Lewis from Fluent in 3 Months to talk about what it really takes to stand out in a crowded online course space. We dig into how he turned a simple PDF into a global brand, why...
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271: Designing the Perfect Program for YOU (Featuring Mike Pacchione)

Ever feel like you're building a course based on what everyone else is doing instead of what actually fits your life and your students' needs? In this episode, I chat with speech coach Mike Pacchione—who’s worked with...
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270: Course Creation in a Post-AI World (Featuring Panos Siozos)

In this episode, I chat with Panos Siozos, CEO of LearnWorlds, about what sets successful course creators apart and how platforms like his are evolving with AI, instructional design, and community-building tools to...
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269: From Bust to 6-Figure Months (Featuring Rick Howard)

In this episode, I chat with Rick Howard, who went from struggling consultant to six-figure course creator thanks to one unexpected viral YouTube video. We dive into how Rick’s background in federal government...
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268: The Minimum Legal Setup Every Course Creator Needs (Featuring Bobby Klinck)

Ever put off launching your online course because you're worried about content theft or unsure which legal steps to take? You're not alone—and that's why I brought in Harvard Law grad turned online entrepreneur Bobby...
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267: He Tested Every Funnel: The 3 That Sell Courses Today (Featuring John Ainsworth)

What if you could stop guessing about your online course funnel—and just build the one that actually sells? In this episode, I’m joined once again by John Ainsworth of Data Driven Marketing. John’s tested countless...
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266: From Solo Course to Enterprise Clients like NASA & Apple (Featuring Tom Geiss)

What does it take to grow an online course into a thriving company with clients like NASA and Apple? In this episode, I catch up with Tom Geiss, founder of GD&T Basics, to hear how he turned a niche engineering...
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265: Online Course Platform Tier List (Teachable vs Kajabi vs Thinkific vs Udemy vs Skool)

Tune in for Jacques to rank the top 20 online course platforms!
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264: $10k/mo Teaching Dog Training Online (Featuring Mark Taylor)

Ever felt like you're not "expert enough" to launch your online course? Mark Taylor knows that feeling well—and overcame it to build a booming online course business generating over £10,000 a month. In this inspiring...
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263: How To Do AI SEO In 2025 (Featuring Caleb Ulku)

In this episode, I welcome back Caleb Ulku—my go-to SEO expert—who last joined the podcast seven years ago. We’re diving into how much has really changed (and how much hasn’t) in the world of SEO with the rise of AI...
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262: How Systems Can SAVE Your Business (Featuring Jordan Gill)

Feeling overwhelmed by the day-to-day of your online course business? In this episode, I sit down with Jordan Gill, the brilliant mind behind Systems Saved Me, to explore how the right systems can transform your...
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261: 4-Month RV Trip Recap - Life, Business, & Family on the Road

In this episode, I’m pulling back the curtain on a major family adventure—our 4-month RV road trip across the U.S.—and the surprising business lessons that came with it. From the Florida Keys to the cliffs of...
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